ABOUT US
Our Mission...
To strengthen independent optical practices by fostering collaboration, leadership development, education, and trusted relationships among members and industry partners.
"If it is to BE, it is up to ME..."
~Ed August
Our Vision...
To be North America’s premier leadership organization for independent optical retailers.
"NONE of us are as smart as ALL of us..."
~Ed August
Why Join TORG?
Increase Profitability
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Discover proven ideas and best practices that can immediately improve your practice’s performance.
Learn from Industry Leaders
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Hear directly from nationally recognized experts, successful retailers, manufacturers, and innovators shaping the future of eye care.
Collaborate with Successful Independent Practices
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Members openly share ideas, strategies, successes, and lessons learned in a confidential environment built on trust.
Build Relationships
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Develop lifelong friendships with fellow business owners while creating valuable partnerships with leading industry vendors.
Stay Ahead of Industry Change:
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Artificial Intelligence
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Practice Management
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Staff Development
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Marketing
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Technology
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Managed Care
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Patient Experience
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Leadership
Industry Recognition
🏆 Transitions Innovation Award
🏆 Channel Partner of the Year
🏆 Transitions Brand Ambassador Recognition
🏆 National partnerships with leading manufacturers and suppliers
🏆 Educational leadership throughout the optical profession
What Makes TORG Different?
Unlike traditional conferences, TORG creates an environment where members openly discuss:
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Financial performance
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Hiring and retaining employees
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Increasing profitability
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Practice management
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Marketing
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Technology
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Artificial Intelligence
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Succession planning
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Patient experience
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Vendor partnerships
Because our members represent non-competing markets, ideas are shared openly and confidentially.